Last updated: March 27, 2025
At Active Digital, we use cookies and similar technologies on our website https://www.activedigital.ro improve user experience, analyze traffic and optimize site functionalities. This Cookie Policy explains what cookies are, how we use them and what options you have to manage them.
1. What are cookies?
Cookies are small files, consisting of letters and numbers, which are stored on your device (computer, phone, tablet) when you visit a website. They allow the site to “remember” certain information about your visit, such as preferences or actions taken.
2. Types of cookies we use
We use the following categories of cookies on our website:
2.1. Essential Cookies
- Purpose: They are necessary for the proper functioning of the site and cannot be disabled.
- Examples: Cookies that allow browsing between pages or saving language preferences.
- Duration: They are usually deleted when closing the browser (session cookies).
- Legal basis: Legitimate interest in ensuring the operation of the website.
2.2. Performance and analytics cookies
- Purpose: Helps us understand how you use the site to improve it (e.g. most visited pages, time spent on the site).
- Examples: Google Analytics (collects anonymized traffic data).
- Duration: Up to 26 months (according to Google Analytics settings).
- Legal basis: Your consent, obtained through the cookie banner.
2.3. Marketing cookies
- Purpose: Allow the display of personalized ads or measure the effectiveness of promotional campaigns.
- Examples: Cookies placed by platforms such as Google Ads or other marketing tools (if used).
- Duration: Variable, depending on the third-party provider (e.g. 90 days).
- Legal basis: Your explicit consent.
2.4. Functionality cookies
- Purpose: Enhance the experience by saving your preferences.
- Examples: Cookies that store display settings or options selected in forms.
- Duration: May be persistent (remain on the device until expiration).
- Legal basis: Your consent or legitimate interest, as the case may be.
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3. List of cookies used
Below is an example of the cookies we could use (this list can be updated depending on the specific tools integrated on the site):
- _ga (Google Analytics): Traffic analysis; Duration: 26 months.
- _gid (Google Analytics): Session identification; Duration: 24 hours.
- PHPSESSID: Maintenance of user session; Duration: Session.
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4. How we manage cookies
On your first visit to our website, you will see a banner that allows you to accept or refuse non-essential cookies. You can adjust your preferences at any time by:
- Cookie banner settings: Available on the site (if implemented).
- Browser settings: You can block or delete cookies manually (see section 6).
Essential cookies do not require consent and cannot be disabled, as they are indispensable for the functioning of the site.
5. Third parties
Some cookies are placed by third party providers (e.g. Google). They may process the collected data in accordance with their own privacy policies:
- Google Analytics:https://policies.google.com/privacy
- [Other Providers]: Add relevant links if you use other tools.
We ensure that these providers comply with GDPR standards through specific agreements (e.g. Standard Contractual Clauses for International Transfers).
6. How to control cookies
You have control over cookies by:
- Browser settings: Most browsers (Chrome, Firefox, Safari, Edge) allow cookies to be blocked or deleted. Instructions:
- Google Chrome: Settings > Privacy and security > Cookies and other site data.
- Mozilla Firefox: Options > Privacy and security > Cookies and site data.
- Safari: Preferences > Privacy.
- “Do Not Track” module: You can enable this option in the browser, although not all sites comply with it.
- Disabling non-essential cookies: Through our consent banner.
Note: Disabling cookies may affect the functionality of the site or your browsing experience.
7. Transfer of data
The data collected through cookies may be transferred to countries outside the European Economic Area (e.g. USA, via Google Analytics). We ensure that these transfers comply with legal requirements, using mechanisms such as the Standard Contractual Clauses.
8. Changes to the Cookie Policy
We reserve the right to update this policy. The revised version will be published on the site, with the date of the last update indicated at the top. We recommend that you check this page periodically.
9. Contact
If you have any questions about our use of cookies or this policy, you can contact us at:
- E-mail: contact@activedigital.ro
- Telephone: +40 371 783 180
- Addresses:
- Republic of Moldova: city. Chisinau, Str. Pushkin 8, Mediacor Creative Center
- Romania: or. Constanta, Str. Pushkin 8, Mediacor Creative Center
This Cookie Policy is integrated with Active Digital's Privacy Policy and respects our commitment to provide you with transparency and control over your data.
